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Leadership Development Workshops & Training
High impact, results driven
Our signature program, "Managing Your Leadership Brandsm" is an interactive, high impact, results-driven leadership experience that enables developing leaders at all levels to define and operationalize their core personal/leadership values with the intent of increasing their economic impact and value to their organization.
At the seminar's core is the powerful combination of expert facilitation and The Personal Brand Company's proprietary 5 P's Assessment Instrument and Action Planning Methodology. The result is a profound and motivating experience that enables leaders to advance to next-level performance with a direct line of sight from their leadership practices to their organization's bottom line. You won't find fluffy toys or frivolous exercises in our workshops; we are seasoned, results-focused businesspeople who have high expectations for ourselves and for those with whom we work. It is, after all, rather easy to aim for the middle—you don't need us to help you achieve mediocrity. You do need us to help you push past all the obstacles en route to achieving differentiated, courageous, breakthrough business performance.
Our clients repeatedly emphasize how valuable the 'market feedback' portion of the session is for their participants. As pre-work, market feedback is collected for each participant regarding key dimensions of his or her brand using our proprietary, online leadership brand survey. Results are released on a confidential basis to each participant during the workshop. The results are used to guide participants in analyzing their current brand as well as in action planning.
Workshops are available in the following formats:
- half-day
- one full day
- two days
Follow-on support modules, consulting and one-on-one coaching are provided as building blocks to our signature seminar.
The Agenda for the One-Day Managing Your Leadership Brand Workshop
Morning
Introduction to Leadership Branding
The Characteristics of Strong Brands
The Economics of Strong Brands
The 5 P's of Leadership Brand®
Persona
Product
Packaging
Promotion
Permission
Participant Current Brand Analysis and Market Feedback Review
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Afternoon
Analyzing, Assessing and Articulating Your Brand's Economic Impact
Envisioning Your Leadership Brand of Tomorrow
Action Planning
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Contact us for workshop options, facilitators and fees.
We also certify select client organization's learning and development professionals to deliver Managing Your Leadership Brand on a licensed basis.
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Services include:
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