Review of The Leader's Edge from Professor David Tomas, Harvard Business School "The Leader's Edge is a "must read" for aspiring entrepreneurs and executives. Susan Hodgkinson has done what most management consultants and scholars are unable to do. She has written a book consistent with the best research on impression management, social networks and executive development—without the jargon. The Leader's Edge provides keen insights and actionable prescriptions for creating a personal brand. The 5 P's framework is the most useful I have found for analyzing and taking action to maximize how others will value your potential to contribute and be willing to invest in it. "There are many books on the market about how to become a successful manager in the corporate environment. None is more accurate and compelling than The Leader's Edge. It reminds us that we have little control over others but maximum control over how we package and promote ourselves. How well we do so largely determines how valuable we will be perceived and other's willingness to invest in us. "Every aspiring professional of color needs to read this book. Susan Hodgkinson writes with sensitivity to the challenges racial minorities often face in large corporations. Her advice is part and parcel of the tools one needs to liberate themselves from the self limiting and defensive approaches minorities often take to being undervalued in their places of work. This book is about harnessing power and taking control of one's own destiny." |